We may have been stuck inside, but with our help, Hostess wasn’t going to let that stop the celebrations! Unique assets ranging from GIPHY sticker packs to influencer activations gave fans an interactive way to Bring Halloween Home with Hostess for the first time ever. Talk about SWEET!

1,401% INCREASE IN VIDEO VIEWS // 43% INCREASE IN IMPRESSIONS // 3.4M GIPHY STICKER VIEWS


 
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RESPONSIBILITIES // Art Direction | Design | Concept Development | Strategy

AGENCY // Tattoo Projects
CD // Buffy McCoy Kelly
COPY WRITER // Philip Burrows

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Domtar Paper – Organic Social